Jéssica Brandão
En | Pt

Cards | PagBank


Creation of the new visual identity for PagBank Cards
Context

Create a new visual identity for PagBank Cards, following the new brand guidelines. The visual identity encompasses elements such as colors, logos, typography, and the overall design of the cards, aiming to convey the brand's essence and values in a visually appealing and cohesive way.

Prepaid Card

The pioneer of cards, more conservative. It works based on recharges made before use.




Account Card

Similar to a debit card. All customers who open an account with PagBank receive this card. It is considered the default card for the bank's customers.




Credit Card

The most beloved by customers, but issuance is not available to everyone due to credit analysis requirements. It has a more refined appearance, suggesting exclusivity. It draws reference from market black cards.





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En | Pt

Rio de Janeiro, Brasil